Tree Tech Inc is one of New England’s largest professional arbor services. Tree Tech’s legacy website was expansive and unorganized and needed a redesign to match the scale and professionalism of its operations. Tree Tech provides a complete range of services to its customers, and the old website contained tremendous amounts of content that resulted in a confusing user experience. Tree Tech prides itself on customer satisfaction, and our goal was to create a website that established an equal level of satisfaction for website visitors.
Tree Tech cares about providing and maintaining healthy, beautiful trees and shrubs. We utilized a deep olive green at the site’s foundation and lighter green undertones on a mostly clean, white backdrop. Every member of Tree Tech’s large team is exceptionally qualified and strong relationships with clients built on trust and credibility are keys to their continued success. We stripped away many of the images and subsections of the site but added a dedicated Team page to detail the Who behind the service. Tree Tech separates itself from its competitors with the scale and complexity of projects they are able to take on, and we highlighted their wealth of accreditations directly on the landing page to drive this point home. Sustainability is a core theme at the organization, and we worked with the team to declutter the website and scrap the non-essential so that everything on the website had a clear purpose. Tree Tech has been in operations for years, but a sleek site refresh made it clear to current and future customers that they remain up to date with changes in technology and modern trends.